Section 1 of the infographic focuses on the rapidly growing Latin American medical equipment market data, with numbers showing impressive gains in different product categories, including dialysis equipment, cardiac assist devices, endoscopy equipment and more.

Section 2 of the infographic shows how specific Latin American hospital markets are posting big increases in equipment counts. This data comes from HospiScope, GHI’s enormous LatAm hospitals database. Growth areas include echocardiogram machine counts, EEG machines, nuclear medicine systems and more.
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Of course, this infographic features just a small part of data found in GHI’s new whitepaper, 5 Mega-Trends in Latin American Healthcare, which you can order here.

SPIKE SALES

While data is helpful to understand market conditions, the real value is in knowing how to use it to improve sales with a more targeted approach.

Contact GHI today for 15-minute demo of HospiScope that will show you how to turn detailed data into dozens of new sales opportunities.

While interest is high in health care-related products across the board, some are certainly stronger performers than others. Here’s what the latest projections show to be the most in-demand health products in Latin America.

Capnography Equipment

Capnography devices are used to monitor breathing during medical procedures in hospitals and medical centers. And as Latin American facilities strive to modernize, this type of equipment is in major demand. Currently, sales of the devices in Latin America are around $10 million annually, but this is projected to grow to over $30 million by 2021.

Insulin Delivery Devices

There’s no question that diabetes is a problem in Latin America, and many facilities are struggling to keep up with the demand for insulin delivery equipment. The result is a rapidly evolving market, with sales projected to grow to almost $1.2 billion in 2020 from just $760 million in 2015.

Ultrasound

Ultrasound is another critical imaging device that many Latin American markets have major need for. And this one could be a major boon for sales representative with ultrasound equipment to offer. This market is projected to grow to an astounding $804 billion by 2021.

MRI Machines

Like ultrasound, magnetic resonance imaging (MRI), is another cutting edge diagnostic tool that is seeing big gains in the Latin American market. By 2021, the MRI market should reach $1.3 billion according to recent projections.

Radiopharmaceuticals

Radiopharmaceuticals, also known as nuclear medicine, represents a category of cutting-edge treatments for cancer, heart disease and other illnesses that offer advantages when traditional methods of treatment fail. And there is certainly strong demand for the advancements in the Latin American market. Radiopharmaceutical growth is projected to almost double in the next 5 years to over $1 billion by 2020.

Sales Opportunities

If you’re interested in seeing how to strategize your Latin American sales opportunities, get in touch with Global Health Intelligence. Their comprehensive LatAm hospitals database provides specifically targeted data to help you find precise needs and market directly to the hospitals first.

The AI market in the health field is booming, supported by Silicon Valley giants and emerging companies. The market has been estimated to reach USD6.6 billion by 2021. The market is anticipated to have a double digit accelerated growth of 62.2% between 2016-2022.

The data collection is mainly via smartphones and other connected objects that the companies are developing. Companies like Cardiogram are creating applications that can detect arrhythmias in users of smart watches. The company uses the clock’s sensors and an algorithm to distinguish a normal heart rate from an atrial fibrillation which can lead to a heart attack. University of Harvard and university of Vermont created to tool to identify cases of depression by analyzing the photos published on the Instagram network. Google (Alphabet), is developing its departments’ DeepMind using AI to help doctors assess the risks of cancer spread and develop appropriate radiotherapy treatments.

Other big companies involved in developing AI tools are IBM, Medtronic, Microsoft, Apple, Amazon, Sentrian, Healthsense Inc, Propeller Health, Buoy Health, etc. Most new startups use machine learning and predictive analytics. Currently, North America leads the AI healthcare market, followed by Europe. India and China in the Asia Pacific region have the highest potential for growth.

Explore More

Sign up for our LatAm hospitals database today to find out about tech capabilities of more than 15,000 hospitals in Latin America: rock-solid, dependable data for making decisions and spiking your sales with detailed knowledge that uncovers opportunities. These kinds of insights can give you a better understanding of AI tools being used in Latin American hospitals. We can also go further with custom research that will further let you see the gaps your equipment can fill and thus drive revenues.